Digital Advertising by MNGR
Target Your Specific Audience
As digital advertising experts in Las Vegas, we’re skilled at putting your business, product, or service directly in front of your ideal target audience. Our extensive experience and training with the largest ad networks in the world, allow us to place content on hundreds of the web’s most popular websites and applications. Our main goal is to deliver exposure, traffic, and conversions based on a specific strategy custom designed for your business.
Why Choose MNGR For Digital Advertising Management?
We build, manage, and optimize your campaigns to ensure success and substantial ROI. Whether your objective is to generate leads, sell products or simply expose your brand, our team uses our unique strategic methodologies to identify the most effective combination of content and ad networks to accomplish your online marketing goals. We’ve placed content in front of millions of people and have studied results on each and every campaign in an effort to learn and master our craft.
Text based search ads are targeted to reach the customers you want based on specific keywords and demographics. Typically seen on search engines, these ads can be a powerful tool for driving traffic and generating leads.
Display advertising, also known as banner ads, is a visual based form of online advertising that comes in a variety of sizes. We use banner advertising to generate clicks and increase brand awareness.
Social Advertising leverages platforms like Facebook, Twitter, and LinkedIn to place content in front of specific targeted audiences. With tens of millions of users on these networks, it’s a healthy source of traffic for any campaign.
Elements Of An Ad Campaign
Creating original, unique, and click-worthy headlines is 80% of what generates clicks. It is the first thing a viewer sees, and they know within seconds if it’s something they want more information about.
Keyword research and data analysis is the secret sauce to any ad campaign. Keywords in ad text and targeting make for ads that have higher click rates, relevance scores, and overall success.
Over the last few years we’ve seen an immense increase in engagement with video based advertisements. How-to videos and story-telling videos can be huge traffic generators that can be leveraged to generate leads, collect data, and increase sales.
No ad campaign is successful without data tracking. A person visits a website, days later they see a sponsored post on in their Facebook timeline from that same business. Some time later, they see another ad from that business on their favorite blog. THAT’S the power or remarketing, and is actually one of our specialties.
Consumers visiting a site through a paid ad are 50% more likely to buy than an organic visitor.
65% of customers click on ads when purchasing.
We utilize the top ad networks in the world to place ad content, having generated millions of impressions and clicks for our clients.
Digital Ad Management Pricing
Simple, honest and transparent pricing. Choose a package that’s right for you:
- 1 Ad Network
- Up To 3 Campaigns
- Up To 3 Ads Per Campaign
- Custom Audiences
- Keyword Targeting
- Split Testing
- Monthly Optimization
- Monthly Reports
- 24/7 Client Support
Basic Plan Items PLUS:
- Up to 2 Additional Ad Networks
- Remarketing Campaigns
- Custom Display Banners
- Custom Video Ads
Basic AND Premium Plan Items PLUS:
- Unlimited Ad Networks
- Custom Strategy
* Pricing displayed is MNGR service fee and does not include actual ad spend. Ad spend amounts are determined by client, and are paid directly to the network we are utilizing (ie..Google, Facebook, etc..). All Digital Marketing plans require a $500 minimum monthly ad spend and at least a 3 month commitment.
Ad Management Process
RESEARCH & ANALYSIS
We begin by laying the foundation for a successful campaign with data and research. We look back 6, 12, or 24 months for demographics, high traffic keywords, and trends related to your industry or niche. We see exactly what has been successful and use that knowledge as a starting point for all new campaigns. Backed by data, ROI driven.
Strong headlines & copywriting, engaging videos, and click-worthy banners are pillars of a successful campaign. It’s what drives the traffic, captures the lead’s attention, and tells a story about your brand. Our design staff handles graphics and video while our copywriting team creates keyword rich text copy.
With data and research we can tell the exact type of person we want to place content in front of for optimal conversions. Our focus is on behaviors, interests, demographics, and click habits. We study where our target customer is visiting and deliver content direct to them on the devices they’re on most.
DELIVER, TRACK, & ADJUST
Once our campaigns are delivered, the real work begins. Tracking, split testing, and adjusting search terms on the fly to fully optimize each campaign. If we see an ad not converting, we pause it, make adjustments, and re-publish…all in an effort to maximize ROI.
Online lead generation uses a variety of techniques and tools to collect information from those visitors in order to generate leads that can be used in future sales efforts. Techniques include newsletter sign up forms, quizzes, social media demographics and free webinars that may add value thereby keeping your brand top of mind. Well-designed newsletters, offers, promotions and coupons can be the extra incentive for a customer to purchase from you rather than your competitor.
On average, websites only convert about 2% of visitors to customers on the first visit. So even if you have great web traffic, and a well-designed site, chances are that over 95% of your visitors will leave your site without buying. One of the main reasons for this is that the internet has given consumers so much information at their fingertips and therefore makes it much easier for them to research before they buy. A visitor may visit a site several times before they actually purchase anything. At MNGR, we understand this and build successful landing pages to execute Digital Advertising Campaigns.
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